LEBRON JAMES’ youngest son, Bryce, has signed a deal making him set to follow in his father’s footsteps.
Bryce James, 15, has entered into a name, image and likeness (NIL) deal with Klutch Sports, per the agency.
Bryce is set to graduate in 2025
LeBron celebrated the big news on Instagram
Klutch Sports, which was founded by LeBron’s agent Rich Paul according to CBS, will take care of Bryce’s endorsement deals throughout his time at Sierra Canyon High School.
Bryce has yet to receive any ratings from the likes of 247 Sports or ESPN.
However, according to CBS: “Some basketball analysts believe that Bryce James could actually be the more talented of the two James brothers.”
According to On3, Bryce has an NIL valuation of $1.1 million – the third highest of any high school basketball player.
He is set to graduate in 2025.
The agency already represents his older brother, Bronny, 18, who also attends Sierra Canyon.
Bronny reportedly signed an NIL deal with Nike along with another four of the country’s top amateur basketball players.
ESPN’s 34th-ranked prospect, point guard Bronny is set to graduate in 2023.
While he has yet to declare, ESPN has reported that the four-star recruit has received offers from Kentucky, Memphis, Michigan, Oregon, USC, and, notably, Ohio State – of whom his father is a known fan.
Meanwhile, in what is his 20th NBA season, LeBron is enduring a tough year with the Los Angeles Lakers, who sit twelfth in the Western Conference at 11-15.
The Lakers are preparing to face the 21-6 Boston Celtics on Tuesday, December 13.
Bryce made his varsity debut in November
LeBron is an eighteen-time NBA All-Star
Bronny (L) recently signed an NIL deal with Nike
