Did you know Dwayne Johnson earned twice as much money for the DC Comics character Black Adam thanks to his brand Tequila Teremana? How? Read on. Read on!
Nowadays, product placement is a thing in movies and television shows. And that appeared to be true when the Dwayne Johnson and Ryan Reynolds movie Red Notice made more money than anyone could have imagined. Both of Dwayne and Ryan’s alcohol companies were highlighted in the movie, which helped them make money. Red Notice executed a masterful job of product placement. To learn more about it, keep reading.
Dwayne Johnson Earned Twice Of Black Adam In Red Notice ( Photo Credit – Twitter ; Movie Still )
Not only the profit but do you know the amount of money that The Rock earned through this film is twice the salary received from his DC debut movie Black Adam? Yes, that’s right. Scroll below to get a more detailed report.
The Netflix original film Red Notice, starring Ryan Reynolds, Dwayne Johnson, and Gal Gadot, earned a ton of positive feedback from viewers and amassed millions of views when it originally debuted. Red Notice is one of the most talked-about Netflix movies of 2021 with over 4.2 million streams.
However, after 100 million streams in the first four weeks of its introduction, Ryan Reynolds’ brand Aviation Gin and Dwayne Johnson’s brand Tequila Teremana took center stage. In the entire 1 hour 58 minutes of the film’s length, the products were featured for 28 minutes, according to a report in Concave Brand Tracking.
Well, the brand promotion and the product placement ultimately helped the actors to earn a profit from its surprising $40 million in sales. According to many reports, the actors received $20 million as a salary, however, Dwayne earned a little more as a bonus being one of the producers.
When the movie was released, following its million-dollar business, Dwayne Johnson shared his wish to do a sequel of the film, making it a franchise. He had said, “I would love to do more… it’s up to the audience, so we will see. I will tell you that just based on of reaction so far and what we’ve been able to cull from the audiences, there’s a good chance that we will see a return of this.”
Well, did you see that coming? A brand made Dwayne Johnson earn more than what he earned playing a superhero under the DC universe belt. What are your thoughts about it? Let us know in the comments!
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Source: koimoi.com
